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Developing new business and markets requires strategy that is well grounded in the realities of current technology and trends, market structure and environment, and your corporate structure and objectives. And it requires implementation that is based on hard-driving experience that will achieve your short term goals and build the infrastructure for long term success. We
offer both strategic and implementation
services, with the confidence of a proven
track record.
Strategic Business Analysis - The Map to Success
Our services are based on the conviction that many technology companies self-limit their
growth opportunities by over reliance on
traditional business and alliance development
approaches. Often, market and product
analyses are not sufficiently focused or
flexible enough the meet the demands of the highly
dynamic, horizontally structured, and
alliance dependent technology markets
and value chains. In addition to
traditional analysis, we can help you look at:
- Performance of your current alliance portfolio for
maximum profitability (including gap
analysis, performance metrics and partner
health diagnostics).
- Your position in your customer' value chains,
to enhance your own value chain analysis.
- Leverage from alliances that can dramatically increase you market reach and product breadth.
- Critical choke points that can protect your markets.
- The deepest profit pools, to will increase your overall bottom line.
- How to integrate all the key market develop components in a coherent,
actionable whole, company-wide.
- Market drivers that behave more unpredictably than the traditional analysts' linear model.
- Alliance life cycle analysis.
- Trend impact analysis, including Open Source Software (OSS) and Software as a Service (SaaS) to keep you ahead of the curve.
Implementation - Achieving Success
We help you move your Strategic Development plans to reality and success. Our
goal is to help move you through the critical
early stages of Market, Business and Alliance
Development until the process matures to a
repeatable sales and marketing model. Our
service is based on the conviction that in
today's technology marketing environment
requires more than doing deals and launching
marketing programs. To maximize your
success we help you:
- Develop the right terms for the right deals with alliances and customers at the right time.
- Frame and close the toughest of negotiations.
- Use alliance balancing techniques
assure the maximize marketing and
technology payoff.
- Adjust your strategy in
light of tactical realities while
maintaining strategic objectives.
- Determine lighthouse accounts portfolio with maximum leverage and minimum resource drain.
- Guide you in Best Practices to
utilized throughout the Business
Development Cycle
Bringing together these
services with the vision of what it takes to
win in technology markets, and the experience
of success, will help you achieve your market
development and growth goals. We will custom
design a program to meet your specific needs
and goals. Please review our background, our services, our stellar company list and their endorsements. And
thank you for coming to our site.
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