New Paradigms to Moderate
Panel on Open Source Business Strategies
Top Industry Executives to Discuss How to Be Successful with Open Source at SDForum Event
Los Gatos, CA September 1, 2007
New Paradigms Marketing
Group's founder, John Soper, will lead a
panel of top Silicon Valley Open Source
Software (OSS) executives addressing the
strategic business opportunities and issues
with Open Source Software. The panel,
"Open Source as a Business Strategy:
Alliances, Marketing and Development in an
Open World" will be presented September
1st by the Software Development Forum
(SDForum).
"Open Source Software is
gaining much wider acceptance as a technology
and distribution model," said John
Soper, moderator for the event. He
added, "Companies are looking at the
competitive advantages they can gain using
Open Source Software and our exploring new
territory with creative business
strategies. We look forward to hear
about some of the success from our
experienced panel."
Members of the panel include consultants and industry executives. Represented are: Bernard
Golden, Chief Executive Officer, Navica, and
author of "Succeeding with Open Source"; John
Bara, VP Marketing of XenSorce,
who will discuss there recent exciting
acquisition by Citrix; Bill Soward, President
and CEO of Adaptive Planning, who as
successfully combined and Open Source
Software and Software as a Service (SaaS)
model: and John Soper, Founder and Principal
of New Paradigms Marketing, who has work with
OSS from its early stages of commercial
viability.
The SDForum event will be
help at DLA Piper Rudnick Gray Cary LLP, 2000
University Ave.(University Circle), East Palo
Alto, CA 94303 on September 4, 2007. For more
information see http://www.sdforum.org/index.cfm?fuseaction=Calendar.eventDetail&eventID=12920
The event will also be
podcast and transcribed. Both will
available on New Paradigms Marketing Group's
web site (www.NPMarkting.com )
About New Paradigms Marketing Group
New Paradigms Marketing
Group was founded by John Soper in 1994 to
provide alliance and business development
strategy and implementation services to
technology companies. Major clients
include Sun Microsystems, Siemens, Silicon
Graphics, and NEC. Numerous startup
clients include Business Logic System,
Instancia and Mirage Networks. He has
been instrumental in finding creative growth
strategies for cutting edge software
technologies including leading Internet
services, Java, Linux and other Open Source
software, business process and workflow
management, business analytics, and network
security systems. (www.NPMarketing.com )
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